Are Diamonds a Girl’s Best Friend?

Are Diamonds Really a Girl’s Best Friend? Santa Barbara Jeweler Calla Gold and her husband Jeremy Gold dish about diamonds. Decades ago, DeBeers coined the expression, “Diamonds are a girl’s best friend.” I confess…it’s a catchy slogan. But is it true? Are diamonds really a girl’s best friend? As a guy, I think not.

Bride and Groom's rings with standing couple

Why Your Fiance Should Be Part of Her Engagement Ring Design Process

Guys have you felt a bit nuts trying to guess which engagement ring design details your fiancé will like the best? Just like you wouldn’t think of buying her a pair of pants, unless you’re psychic, chances are good you won’t easily be able to pick out her ideal ring. “But I’m the Man! Aren’t…

Yellow Gold Wedding Rings on a Hiking Boot

Peace,Hiking,Looking Your Best…and Jewelry

  The march was great, but I have to admit…after a while, I wanted to do something more interesting. I asked the organizers if there was something else I could do. Please! Put me to work! No more marching! They gave me odd jobs and liked my enthusiasm. The next day they asked if I…

Ruby and Diamond Etruscan Ring in yellow gold with white gold bezel around diamond

Renewal of Vows Rings – Why You Need New Rings

  Debra and Paul were already married when I met them. They had both changed a lot over the years and had a great sense of humor. Their Renewal of vows was the loving celebration that honored who they became.

Logo of MJSA

Thank You from Your Santa Barbara Jeweler – Social Media Jeweler

I was recently featured in an MJSA (a leading resource in jewelry making and design) article called Custom Collections- Marketing Custom Jewelry Online.  And I have all of you to thank…so thank you! Let me start this post by saying that I didn’t use email until I had my first website (seven years ago). I…

Dear Calla column picture

Five Ways to Fabulousify Your Jewelry with Rhodium Treatment

Read on to Get Your Fabulous Jewelry Secrets. Rhodium treatment is a rule changer, a look changer and an agent of fabulous-ification for your jewelry! See my previous post: Rhodium Plating, Like Coloring Your Hair Only for Jewelry, for more about what Rhodium is. And why it’s fabulous! In this post, this Fabulous Santa Barbara…